Develop and Implement Growth Strategies:
Conduct market research and analysis to identify growth opportunities and develop actionable plans to achieve business objectives.
Digital Marketing and Acquisition:
Create and manage digital marketing campaigns across various channels, including social media, search engine marketing, email marketing, and content marketing.
Analytics and Data-Driven Decision Making:
Generate insights from data analysis to identify opportunities for optimization, A/B testing, and conversion rate optimization.
User Retention and Engagement:
Develop and execute strategies to increase user retention and engagement, including personalized email marketing campaigns, loyalty programs, referral programs, and user onboarding optimization.
Collaboration and Cross-Functional Leadership:
Collaborate with cross-functional teams, including marketing, product development, and operations, to align growth initiatives with overall business objectives.
Qualifications:
Bachelor’s degree in Marketing, Business, or a related field (advanced degree preferred).
Proven experience in growth hacking, digital marketing, or a similar role in a start-up environment.
Strong analytical skills with the ability to interpret data and make data-driven decisions.
In-depth knowledge of digital marketing channels, strategies, and best practices.
Proficient in using analytical tools such as Google Analytics, A/B testing platforms, and CRM systems.
Creative thinker with a passion for innovation and problem-solving.
Excellent communication and collaboration skills with the ability to work effectively in a team-oriented environment.
Self-motivated, proactive, and able to prioritize and manage multiple projects simultaneously.
Knowledge of the seafood industry and experience in the food delivery or e-commerce sector is a plus.
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