Technoledge India Hiring for 12 pass Candidate Require Job at Noida Full Time

Topic:

Digital Marketing

Level:

Basic to Advance

Lesson Duration:

45 hrs.

Summary of Lessons

Topic

Description

Fundamental of Digital Marketing

1: Introduction to Digital Marketing and its Significance 2: Traditional Marketing Vs Digital Marketing

3: Digital Marketing Process.

Pay Per Click

4: Pay Per Click Advertising: Introduction

5: Pay Per Click Advertising: Google AdWords 6: Types of Bidding strategies

7: Designing and Monitoring search campaigns

8: Designing g and Monitoring Display campaigns

VIDEO Campaign

10: Designing and Monitoring Video campaigns

11: Designing g and Monitoring Universal App Campaigns

SEO

12: Introduction to Search Engine Optimization 13: Keyword P lanner Tools.

14: On Page SEO Techniques- Content Optimization 15: On Page SEO: Yoast SEO Plug-in

16: Off –Page SEO Techniques

Web Site Making

17: Website Planning and Development: Types of websites

18: Website Planning and Development: Keywords

Social Media

19: Advance Keyword tools

20: Lead Generation and application 21: Consumer Behavior

22: Fundamental of social media

23. Various tools for social media

Marketing

Email Marketing

Projects

24. Google Analytics: Introduction and Significance 25: Google Analytics Interface and Setup

26: Understanding Goals and Conversions

27: Monitoring Traffic Behavior and preparing Reports 28: Social Media Marketing: Introduction and Significance

29: Facebook Marketing: Introduction Types of Various Ad Formats 30: Setting up Facebook Advertising Account

31: Understanding Facebook Audience and its Types 32: Designing Facebook Advertising Campaigns

33: Working with Facebook Pixel 34: Twitter Marketing: Basics

35: Designing Twitter Advertising Campaigns 36: Introduction to LinkedIn Marketing

37: Developing digital marketing strategy in Integration form 38: Email Marketing- Introduction and Significance

39: Designing e-mail marketing campaigns 40: Building E-mail List and Signup Forms 41: Email Marketing Strategy and Monitoring 42: Email –Atomization

43. Reading Report on ad Dashboard

44. Projects – 1 45: Projects – 2

Job Type: Fresher

Schedule:

• Monday to Friday

Education:

• Higher Secondary(12th Pass) (Preferred)