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Assist in the formulation of strategies to build a lasting digital connection with consumers
Launch optimized online AdWords through Google AdWords through Google AdWords, Facebook etc., to increase company and brand awareness
Collaborate with designs to improve user experience
Measure performance of digital Marketing efforts using a variety of web analytics tools (Google Analytics, Web Trends etc.)
Acquire insight in online marketing trends and keep strategies up- to date
Ability to manage PPC, CPA, CPM
Set-up and optimize Ad-word campaigns
To test campaigns with A/B multivariate experiments
Prepare accurate reports on our marketing campaigns overall performance, using tools such as google analytics
Oversee and manage digital content, creatives influencers, contests and giveaways
