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Job Description
The organisation is seeking to hire a candidate for the position of Program Manager Marketing and Communications.
The ideal applicant will possess knowledge and skills in running successful PR campaigns, creative content writing, creating various collaterals, increasing the social media reach to larger audiences. The ideal candidate would help the organisation strengthen the communication and marketing strategy by ensuring continuous ideation, novelty and innovation. This job position has a requirement to spend 25% of the time in the field (Karjat and other Talukas) and 75% in the office. Those looking to gain valuable experience with an established organization are encouraged to apply.
The ideal applicant will possess knowledge and skills in running successful PR campaigns, creative content writing, creating various collaterals, increasing the social media reach to larger audiences. The ideal candidate would help the organisation strengthen the communication and marketing strategy by ensuring continuous ideation, novelty and innovation. This job position has a requirement to spend 25% of the time in the field (Karjat and other Talukas) and 75% in the office. Those looking to gain valuable experience with an established organization are encouraged to apply.
Key responsibilities:
Communications Strategy
Write content for the organisation through press releases, features and blogs highlighting the organisation’s interventions.
Overall responsibility to convey key organizational messages, updates and milestones to relevant stakeholders through newsletters, reports, presentations.
Organize events, and arrange interviews to increase the public’s awareness of the works of the organisation.
Monitor, analyze, and communicate PR results on a quarterly basis.
Prepare an annual Communications Calendar and strategy.
Work on organization’s collaterals and develop branded materials as needed e.g.: brochures, quarterly reports, the annual report, PowerPoint Templates and other supporting materials.
Network and develop relations with the media to help showcase our work on different platforms.
Supervise brand consistency in all advertising efforts.
Maximize the organisation’s brand presence on various channels by regularly publishing articles in different newspapers, social magazines, social media, etc.
Social media and website
Monitor the organisation’s social media accounts to increase overall reach.
Curate and run social media campaigns and ad campaigns from time to time.
Maintain, and regularly oversee that new content for the organisation’s website and social media platforms.
Maintain the organization’s video and photo library for future use.
Design creatives and other design requirements.
Event management
Conceptualize and organize various events and conferences.
Work closely with the event management company and the vendors for the smooth functioning of the program.
Communicate clear decisions, next steps, and accountability throughout execution of the program.
Responds to requests for information from the media, the public, the press, and related organizations.
Qualifications
Post-graduate degree in mass communications/Journalism/PR
Minimum of 3-4 years of experience in managing communications strategies.
Strong content writer with blogging or other relevant experience.
Experience coordinating successful PR campaigns.
Creativity and an ability to produce innovative and original ideas and think strategically and come up with campaigns.
Familiar with creating progress reports for social media and digital platforms.
Proficiency in Microsoft Office applications (Word, Excel, PowerPoint).
Effective communication skills and excellent knowledge of English. Basic proficiency in Marathi and Hindi would be an added advantage.
Has basic knowledge to implement the SEO, SEM strategy.
Understands the working of different digital design software.
Willing to spend 25% of their time at the organisation’s project sites in rural Maharashtra.
Must be Mumbai based.
Should be able to work in a dynamic and challenging environment
Post-graduate degree in mass communications/Journalism/PR
Minimum of 3-4 years of experience in managing communications strategies.
Strong content writer with blogging or other relevant experience.
Experience coordinating successful PR campaigns.
Creativity and an ability to produce innovative and original ideas and think strategically and come up with campaigns.
Familiar with creating progress reports for social media and digital platforms.
Proficiency in Microsoft Office applications (Word, Excel, PowerPoint).
Effective communication skills and excellent knowledge of English. Basic proficiency in Marathi and Hindi would be an added advantage.
Has basic knowledge to implement the SEO, SEM strategy.
Understands the working of different digital design software.
Willing to spend 25% of their time at the organisation’s project sites in rural Maharashtra.
Must be Mumbai based.
Should be able to work in a dynamic and challenging environment
