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Job Discription
A Digital Marketing Executive is responsible for planning, implementing, and managing a company’s digital marketing strategy. This includes overseeing the development and execution of campaigns across various digital channels such as social media, email, and the company website. The goal of these campaigns is to increase brand awareness and drive sales.
Key Responsibilities:
- Develop and implement a comprehensive digital marketing strategy
- Create and manage a content calendar for all digital channels
- Plan and execute email marketing campaigns
- Manage and optimize company website and landing pages
- Analyze and report on the performance of digital marketing campaigns
- Collaborate with cross-functional teams to align digital marketing efforts with overall business goals
- Stay up-to-date with the latest digital marketing trends and technologies
Qualifications:
Bachelor’s degree in marketing, communications, or a related field
- 1+ years of experience in digital marketing
- Strong understanding of SEO, SEM, and PPC
- Experience with Wordpress
- Experience with website analytics tools, such as Google Analytics
- Strong project management skills
- Excellent communication and teamwork skills
- Strong attention to detail and ability to multitask
- Ability to think creatively and strategically
