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Job Description
About Indus Action –
At Indus Action, we seek empathetic, driven, and action-oriented team members who align with our intention of making public welfare unlock happen as a Do-Tank. We desire candidates who want to partner with the Sarkar (state) and Samaaj (communities) in service of our audacious mission of systematically making welfare access sustainable and frictionless for our vulnerable citizens and their families.
Our vision of a progressive and inclusive society is replicated internally through our equitable compensation structures, transparent organizational policies, and supportive work culture. As an aspiring Deliberately Developmental Organisation (DDO) combined with our operating values of Listen.Act.Change. – we commit to nurturing active citizens and supporting enterprising individuals with a growth mindset, professionally and personally. At Indus Action, you are valued beyond your role or title. Instead of an open-door policy, we have a no-door. policy, where everyone has access to and collaborates with everyone. We offer high cross-functional learning within the ecosystem as well. If you are about building for impact at scale, experimenting, and learning with joy along the way, then Indus Action is the place for you, and we have been looking for you
Requirements
Position Summary –
We are looking to hire a Communications Specialist who is a creative thinker who can narrate stories which bring impact through communication channels such as social media, print media and videos. A successful Specialist will be someone whose expertise translates into increased brand awareness. They would be able to move forward communication and branding goals through strategic story-telling oriented towards the needs of our target audience and quantitatively and qualitatively measure the impact. Most importantly, they would be someone who can merge these technical skills with soft skills of excellent communication and interpersonal interactions with a team spread across the different states to work collaboratively to collect stories and data.
Role and Responsibilities (including KRAs)
Strategize and Brainstorm
Work with the team and/or vendors to brainstorm content ideas, to create stories around the organizations work and in support of various brand initiatives.
Collect Stories
Collect and cover groundwork of the team, recording stories of families.
Content Creation
Create authentic content for all of Indus Actions audience through press releases, website, social media, infographics, blogs, newsletters, scripts for videos.
Stakeholder Specific Communication
Create content (creatives, emailers and other social media campaigns) for specific stakeholders with a focus on funders.
Monitor Qualitative and Quantitative Metrics
Support and evaluate results of communication strategies with the team and optimize our communication strategies.
Quality Control
Adhere to the organizations style guide, ensuring that we produce a high-quality and error-free copy.
Knowledge And Technical Skills
Ability to speak and create content both in English and Hindi
Comfort with usage of SEO/SEM tools to analyze social media engagement and website traffic.
Ability to create content and use software like Microsoft Office/ Indesign/Photoshop/CorelDraw/Canva
Skills to create short videos for website/social platforms
Basic knowledge of photography and videography
Previous experience with fundraising/funder based communications
Behavioral Competencies and Values
Citizen-Focused Mindset: Upholding the principle of placing the vulnerable citizen at the center of every initiative
Entrepreneurial Energy: Showcasing ownership of time and resources to yield solutions
Dealing with Ambiguity: Maintaining grace under pressure and showcasing a progressive approach
Growth Mindset: Perceiving every experience as a learning curve and an opportunity for growth
Collaboration: Cultivating productive partnerships internally and externally
Education and Experience –
Bachelors Degree in Mass Communication, Journalism, Media relations, Public relations, or a related field (essential).
Minimum 3 years experience in communications strategy development with:
Background in the area of social protection and development in non-profit organizations.
At least two years of experience as brand strategist, creating content for different stakeholders and running campaigns for fundraising.
Benefits
Compensation-
The compensation will be based on the Indus Actions compensation benchmarking rubric. The range of compensation will be depending on the qualifications, experience and fit to the role.
The candidate would need to use his/her own laptop and the organization will bear the annual maintenance cost of up to 12000 per year as per actuals.
Requirements
Position Summary – We are looking to hire a Communications Specialist who is a creative thinker who can narrate stories which bring impact through communication channels such as social media, print media and videos. A successful Specialist will be someone whose expertise translates into increased brand awareness. They would be able to move forward communication and branding goals through strategic story-telling oriented towards the needs of our target audience and quantitatively and qualitatively measure the impact. Most importantly, they would be someone who can merge these technical skills with soft skills of excellent communication and interpersonal interactions with a team spread across the different states to work collaboratively to collect stories and data. Role and Responsibilities (including KRAs) Strategize and Brainstorm Work with the team and/or vendors to brainstorm content ideas, to create stories around the organizations work and in support of various brand initiatives. Collect Stories Collect and cover groundwork of the team, recording stories of families. Content Creation Create authentic content for all of Indus Actions audience through press releases, website, social media, infographics, blogs, newsletters, scripts for videos. Stakeholder Specific Communication Create content (creatives, emailers and other social media campaigns) for specific stakeholders with a focus on funders. Monitor Qualitative and Quantitative Metrics Support and evaluate results of communication strategies with the team and optimize our communication strategies. Quality Control Adhere to the organizations style guide, ensuring that we produce a high-quality and error-free copy. Knowledge and Technical Skills Ability to speak and create content both in English and Hindi Comfort with usage of SEO/SEM tools to analyze social media engagement and website traffic. Ability to create content and use software like Microsoft Office/ Indesign/Photoshop/CorelDraw/Canva Skills to create short videos for website/social platforms Basic knowledge of photography and videography Previous experience with fundraising/funder based communications Behavioral Competencies and Values Citizen-Focused Mindset: Upholding the principle of placing the vulnerable citizen at the center of every initiative Entrepreneurial Energy: Showcasing ownership of time and resources to yield solutions Dealing with Ambiguity: Maintaining grace under pressure and showcasing a progressive approach Growth Mindset: Perceiving every experience as a learning curve and an opportunity for growth Collaboration: Cultivating productive partnerships internally and externally Education and Experience – Bachelors Degree in Mass Communication, Journalism, Media relations, Public relations, or a related field (essential). Minimum 3 years experience in communications strategy development with: Background in the area of social protection and development in non-profit organizations. At least two years of experience as brand strategist, creating content for different stakeholders and running campaigns for fundraising,
