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Job Details
The ideal candidate will be a creative and analytical thinker. They will be able to conduct insightful market research to establish a marketing strategy that will effectively reach the target audience. They should be comfortable evaluating the marketing process, and work to critique and improve its outcomes.
Responsibilities
• Create new content to assist marketing campaigns
• Work closely with marketing team members
• Optimize content using SEO best practices
• Identify target audiences, objectives and desired outcomes of marketing campaign
• Research and develop marketing strategy, and evaluate success strategy
• Develop content of marketing campaigns
• Stay up-to-date on current marketing trends
• Manage and allocate budget correctly
• Managing Social Media platforms
• Expert in Social Media Marketing trends
Requirements
• Very good communication skills. Good command over English.
• Creating content, including text posts, video and images for use on social media
• Promoting products, services and content over social media, in a way that is consistent with an organization’s brand and social media strategy
• Scheduling social media posts different using applications
• Interacting with customers and dealing with customers’ enquiries
• Developing new social media strategies and campaigns
• Managing a budget to be spent on promoting social media posts and pay-per-click (PPC) advertising
• Keeping track of data and analyzing the performance of social media campaigns
• Collaborating with colleagues from across marketing departments to ensure branding is consistent
• Content Marketing Background will be added advantage
Qualifications
• Bachelor’s degree in marketing or related field
• 2 – 6 years of relevant experience
• Strong analytical, communication, time-management and creativity skills
• Strong ability to focus on customer/market and take initiative Experience with social media
Job Description
