Manager Brand
Pre-requisites for consideration of candidature:
– Post-Graduate / MBA in Marketing (preferred)
– 4 – 6 years of experience in Marketing in FMCG/Telecom/Fintech/Advertising background
– Should have strong fundamentals in Marketing and Branding
– Should be willing to travel
Key Job Responsibilities:
1. Brand Marketing:
– Preparation of brand communication and plan for different levers and centers.
– Manage the agency ecosystem from briefing to final output and make sure they are respecting the brand purpose and guidelines throughout every communication.
– Ensure execution of external and internal signage and other branding elements
– Need to be able to draw on consumer research and monitor market trends
2. Digital Marketing:
– Coordinate with internal digital team to optimise our presence on website, google and bring insights for performance ads
3. Internal Communication:
– Sales kit (Collaterals, case studies, Product presentations, Testimonials, Sales Training material ppts, Market visit to track competitions and event management.
4. PR marketing:
– Work closely on PR and messaging to establish our brand differentiators
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